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Mortimer Landscapes

From not knowing what he was worth to taking his team to New Zealand — and working less to get there.

Service mix

Landscape Construction + Softscape

Location

Sydney's Northern Beaches

Duration

12+ months

Landscaping construction professional on site

The Challenge

James was doing great work on some of the most impressive projects on Sydney's Northern Beaches. But he didn't know what that work was actually worth. Unreliable staff made every week unpredictable. He was working long hours in the business, leaving little room for the things that mattered — his kids, his passion for singing, and simply having a life outside of work. The business had potential. It just needed the right structure around it.

What We Changed

The key moves that created stability and measurable improvement.

  • 1

    Helped James understand his true worth and price his work accordingly.

  • 2

    Built a strong team culture that attracted reliable people and made them want to stay.

  • 3

    Restructured how the business ran so James could work less in it and more on it.

Outcomes Delivered

The measurable impact delivered during the engagement.

  • Landscape construction on site

    +41%

    Revenue growth. Revenue grew significantly with better pricing and a more structured operation.

  • Business planning discussion

    +32%

    Net profit growth. Knowing his worth and pricing correctly turned effort into real, bankable profit.

  • Team celebration

    New Zealand

    Team Christmas party. A thriving work culture — celebrated with a trip to New Zealand for the whole team.

Before vs After

A direct comparison of operating conditions before and after implementation.

AreaBeforeAfter
Pricing confidenceDidn't know what his work was worthPricing reflects true value — revenue up 41%
Staff reliabilityUnreliable team, unpredictable weeksStrong work culture, reliable team that wants to stay
Net profitEffort not translating to profitUp 32% — work is now worth what it costs
Work-life balanceLong hours, little time for anything elseWorking less in the business, more time for family
Personal lifePassion and family time squeezed outSinging again, present for his kids, living his life

Want to sit down and go through your business ?

That's all it is. A conversation. Free, no obligation, no pitch. If I can help - I'll tell you how. If I can't - I'll tell you that too.